We never think alone
Above, Steven Sloman & Philip Fernbach on the illusion of individual rationality. Also, Civic Signals on the public imagination.
Absorption & Porosity
Above, Tanya Luhrmann on the attributes of those who experience gods and spirits. Also, James Caig on how fiction creates empathy. And, a digest of research on the Placebo Effect.
On hybrid ethnography
Above, Oliver Sweet on his change of mind about digital ethnography. Also, Ellen Lewis on escaping the assumption trap.
How to change minds
Above, Adam Grant on motivational interviewing as a form of dialogue. Also, Anthony Shore offers a Masterclass in naming.
Am I a brand? Are you?
Above, Liz Stinson on the evolution of ‘personal branding.’ Also, James Hankins on a hexagonal model of the path to purchase.
Hello. My name is Peter Spear.
I am an ethnographer and brand consultant living in Hudson, New York. More than anything else, I am interested in how we listen and learn from each other.
Does this interest you? Let’s have a conversation.