How cultures panic
Above, Martin Karaffa applies Geert Hofstede’s cultural dimensions to the coronavirus response. Also, Jonathan Lowndes of ReD on how an anthropologist might quarantine. And, Chi Luu on how language goes viral.
The rise of the pop cult
Above, Alain Sylvain on how pop cults have drained our civic energies. Also, a Dutch experiment in true civic design, The Forum, a whose brief was exploration, not explanation.
The new science of emotion
Above, Lisa Feldman Barrett’s 2017 essay on her theory of constructed emotion. Also, Jennifer Beer on authenticity as conformity. And, Todd Kasdan on the five dimensions of curiosity.
Ad people aren’t normal
Above, Ethan Decker on the culture gap between marketers and those they market to. See also The Empathy Delusion from the UK. And, Dave Burg shares a complete view of how to know your customer.
What makes research behavioral?
Above, I posted a quote from Roy Langmaid and it inspired quite a conversation. Also a good old paper from Wendy Gordon on the marriage of qual and behavioral science. And, Elina Halonen captures my mood with this share on design thinking.
SPEAR is the brand listening company in Hudson, New York