The week of May 16th
THAT BUSINESS OF MEANING
Paracosm
Above, Tanya Luhrmann on how god becomes real. Also, Tamar Szabo Gendler on alief. And, Michael Marder on passengerhood.
Planners
Above, Baiba Matisone on the history of brand planners. (More here.) Also, Kierstin De West on brand strategy. Also, Richard Shotton on skeumorphism.
Inchworm
Above, Brian Oaster on indigenous place names. Also, Mara Rada on the power of naming. And, James Currier on naming startups.
Geek
Above, Jarryd Bartle on Elon Musk and the rise of geek culture. Also, Patrick Brzeski on the rise of anime. And, Ian Bogost on the truth about slushies.
Advertising?
Above, Rob Walker on the return of advertising. Also, Olivia Borsje & Chelsea Steiger on brand building in insurance. And, Terry Nguyen on authentic social media.